Here Is What You Need to Know About the Canva Text to Video AI Tool

In this article, you'll be taking a look at the Canva Text to Video AI tool. On Canva, you can easily turn text prompts into any video that you can imagine. Simply describe the video that you want, and the AI video generator will instantly bring your ideas to life. Whether you need to add dynamic visuals to a presentation or just want to generate a cool video clip for social media, you can now do this with a few clicks.

Part 1. Canva Text to Video AI free and Pro Version

You may not know this, but Canva offers you two ways to generate videos from text prompts. The first one is the AI video generator, but you have to subscribe to a Pro plan to use it. But the catch is the Media Magic feature, which lets you generate 5 free videos every month without paying for any subscription.

Of course, there are a few differences. In the Canva AI video generator, you can choose from different AI models, create longer videos, and set the aspect ratio. Magic media, on the other hand, is an experimental technology that only allows you to describe your idea without offering you other features in the regular Canva Text to Video AI tool.

So let's head over to Canva and see what both the free and the Pro Text to Video AI apps can do.

Part 2. Magic Media: Canva Text to Video AI Free Generator

To access the free Magic Media Text to Video AI app, the first thing you'll need to do is head over to the Canva editor. To do this, you can open up any project that you like, but for this example, you're just going to open up a new landscape video project.

This should take you over to the Canva editor. Here's where you can create your designs and access all of Canva's tools and features. So to access the Canva Text to Video Magic Media tool, click the Apps section in the left menu, search for Magic Media, and click to open it.

Here's where you can use text prompts to generate images, graphics, and of course, videos. Since you'll be testing out the Magic Media AI video generator, let's click the Videos tab at the top here, and here's where you can use text prompts to generate AI videos on Canva.

Keep in mind, this is new technology, so not all of your videos are going to come out perfect. Also, it is a free generator, but there is a limit to how many videos you can create daily.

Generating Your First Video with Canva Text to Video AI

So now let's have some fun and generate some videos to test out the AI video generator. To generate your video, simply start by describing the video that you want in the text field here. When describing your video, try to use five words or more and be as descriptive as you can. Try to include things like the colors, location, objects, or anything else you want to see in the video.

For your first video example, let's see if it can generate a video of a blue motorcycle racing up a curvy mountain road. So for this text prompt, you have your object, which is your motorcycle, the color, which is blue, the location, which is the curvy mountain road, and what the motorcycle should be doing, which is racing up.

So once you finish writing your text prompt and describe the AI video that you want, simply go down to the bottom here and click the Generate Video button, and the Magic Media AI video generator will then analyze your text and start working its magic.

Keep in mind it may take one to two minutes for your video to generate, but once it's finished, you should have a new video that's exactly what you described in your text prompt.

If you hover your mouse over the preview here, the video should start playing so you can see how it looks. But if the video isn't what you're looking for, you can always click the Generate Again button here to generate another one. But if you're happy with your video, simply click it to add it to your project. Once you add your video to your template, you can then resize it, move it around, and edit it however you like.

Editing and Adjusting Your Generated Video

Next, play the larger version of your video so you can get a closer look at the details. As you can see, you have your blue motorcycle racing up the curvy mountain road. With your video selected, you can use the toolbar at the top to edit or adjust it however you like.

If you click the Edit tab on the left-hand side here, it'll open up a menu where you can adjust the colors of the video, access the Magic Studio tools, apply various filters, and even adjust the playback speed.

If you click the Adjust tab at the top, you can use the slider bars here to adjust your video's white balance, the lighting, and the colors to get it exactly the way you want it.

The next is the Trim icon from the top toolbar; it'll open up a menu where you can trim your video. Currently, the videos generated on Canva are around 4 seconds long, but if you want to make them even shorter or get a specific part of the clip, you can use the trim tool here. But for your video, you may choose to use the full 4 seconds.

The next tool in your video editing toolbar here is the background remover. This is actually really cool. You can remove the background and then use another template. Besides this, you have the Playback tab, where you can adjust your video speed and select whether or not to have it play on repeat or play automatically. If you're adding your video to a presentation or a project, you may like to have it play on repeat since it's only 4 seconds long. And using the other options here, you can add a border to your video, crop your video, flip your video, or adjust the transparency.

Like this, you can use the Magic Media app using the CapCut Text to Video AI to experiment and create videos for presentation, social media, or even cinematic scenes like scary, adventure, and more.

Part 3. Canva Text to Video AI Generator: Pro Version

So here's the thing. The Magic Media tool, which acts as the Canva Text to Video AI tool, is not the only way to generate videos from text in Canva. There's another method, and this one requires a Canva Pro subscription, which costs $6 per video, $19 for 4 videos, $39 for 12 videos, and $99 for 35 videos.

With Canva Pro, you can access tons of premium tools and features such as the background remover, thousands of professionally crafted design templates, access to all of the images and graphics in the Canva library, and tons of other tools to help you create amazing designs.

When you're on the main Canva dashboard, go to the Apps section and search for "Canva AI Video Generator." Once you open that, you can eitherOpen an existing design or start with a completely new one.

And this is where it gets flexible. You're not locked into just one format. You can choose a whiteboard video, a Facebook post, a Facebook cover, an Instagram story, or just a full landscape video project like the one created using Magic Media.

Now, when you select a project, a new editor appears, and this is where it starts to get interesting.

Choosing Between Different Models in Canva Text to Video AI Generator

Inside this editor, you'll see multiple video generation models. The choices here are:

• Seedance
• Google Veo 3 (The Faster version)
• Wan 2.6
• Kling 2.5
• Sora 2
• Hailuo 2
• Luma Ray 2 720p

Now, you don't need to overthink this, but it's good to know they behave differently. Some lean more toward realism, while others process faster or handle motion better. It really depends on the type of scene you're trying to create.

If you're making something cinematic, you might test Sora 2 or Seedance. If you just want something quick and clean, the Google Veo3 faster version might do the job. The point is, you're not stuck with one engine running everything. You can experiment.

And yes, the results actually change when you switch models. Same prompt, different output.

Writing Better Prompts (Without Guessing)

Now, let's talk about Canva Text to Video AI prompts.

Under the video generation model, you'll see a prompt box where you describe your video.

If you don't know what to write, don't panic. Canva gives you examples right there.

Those example prompts, which you can try yourself as well, help you understand:

• How detailed should your prompt be.
• How to describe the mood.
• What kind of elements to include
• How to describe the scene

With these examples, you get to know that you don't just say "man walking." You have to describe the environment, which is the lighting, mood, camera angle, and motion.

There's also an "Inspire Me" button, and this is actually useful. When you click it, Canva throws out ideas like: "An old shepherd on a mountain with a goat facing the camera".

If you don't like it, click Inspire again and again, and eventually something clicks. Instead of copying it directly, you build your own prompt around the structure.

That's the trick. You're not just typing random words, but describing a scene like you're directing it.

Video Duration and Aspect Ratio Control

Now here's where the Pro version of Canva Text to Video AI clearly beats Magic Media.

In the free Magic Media generator, you're limited to about 4 to 5 seconds. That's it. But in this premium AI video tool, you can generate up to 10 seconds long clips.

That might not sound huge, but it gives you double the storytelling space, margin to play with motion, and more context.

On top of that, you can choose your aspect ratio.

You're not stuck here. You can select:

• 16:9 for YouTube or landscape videos
• 9:16 for vertical reels
• 1:1 for square posts
• 3:4
• 21:9 for ultra-wide
• 9:21 for tall cinematic vertical

That alone makes this version more versatile. You're basically deciding the final format before the video is even generated. Finally, generate the video and then edit it with the tools available at the top bar.

Part 4. FAQs of Canva Text to Video AI

Conclusion on Canva Text to Video AI

So that's the full picture of how Canva Text to Video AI actually works. On one side, you've got the Magic Media free app, which lets you turn simple text prompts into quick 4 to 5-second videos. Then, on the other side, you have the paid Canva AI Video Generator online app, which unlocks more control. However, the key here is all about how you can get creative with the prompts to get the best results possible.