Top 7 Lumen5 Alternatives for Brands In 2025
Lumen5 is the choice for many brands. It can use the text of your whole article and convert it into a video. However, there are some limitations to it when it comes to video marketing. For example, it often fails to follow the exact prompt, create realistic visuals, or optimize the content to match the needs of different platforms. There are now newer tools that do a better job with custom features. So, if you are looking for the best Lumen5 alternative, the 7 options in this guide offer you more precision, better visual output, and options that suit different content requirements on various platforms.
Create Now!Part 1. 7 Lumen5 Alternatives for Video Marketing
Here are our top choices when it comes to finding a suitable Lumen5 alternative for video marketing.
1. HitPaw AI Video Generator

HitPaw AI Video Generator is an online platform and the best Lumen5 alternative where you can create videos for your brands using text-to-video or image-to-video features. Not only that, but you get a lot of custom AI effects and templates as inspiration to get started with your video creation process.
The whole process just takes a few minutes, and you can come up with a short promotional video very quickly. So if you're a video marketer, HitPaw AI Video Generator takes care of everything.
Features of HitPaw AI Video Generator
HitPaw AI Video Generator comes packed with features you can use to create a custom video for your business.
- There is a prompt box where you can write prompts as long as 2000 characters to guide the tool in detail on what type of video you want to create.
- You can choose video duration, which can be a 5-second video or an 8-second clip. The tool also lets you select a resolution from 360p to 1080p for your video.
- Different social platforms where you want to market your video ask you for a specific aspect ratio for the upload so that the viewers can see the content you are promoting without any distractions. So in HitPaw AI Video Generator, you can choose an aspect ratio that can be 16:9, 9:16, 1:1, 3:4, or 4:3.
- Then, there is an optional negative prompt section where you can tell the tool the content you don't want to view in the video. For example, this can be blur, distortion, low quality footage, collage, moving noise, abstract, warped visuals, and issues like that. You can simply change the background as well. Again, you can use up to 2,000 characters to explain what you don't want to see in the content.
- In the Image-to-Text tool, you can upload an image of your brand to make a video from it using additional text prompts. Not only that, you can add an effect, upload multiple photos, and put an end frame between them to let the tool know where one clip ends and the other should start.
How to Create Videos Using HitPaw Online AI Video Generator
Here are the steps to create a video for your brand in HitPaw Online AI Video Generator:
Step 1.Visit HitPaw Online AI Video Generator, and click "Text to Video."
Step 2.Now, write a complete prompt to make your promotional video. Next, select a video length, resolution, and aspect ratio of your choice.
Step 3.Hit "Generate" and then download.
If you are generating your brand video from an image, just select "Image to Video" from the main page. Then, upload a photo and write a detailed prompt around it. You can also upload two images to create a video in two sections and apply an AI effect as well. Finally, like in the "Text to Video" tool, choose a resolution and video duration, hit "Generate," and download the video to share on the platform of your choice.
HitPaw AI Video Generator Pricing
HitPaw Online Video Generator has a free version that lets you test the water. It costs $9.99 per week. The tool uses a credit-based system that totally depends on what kind of video resolution you want to choose or the length of the video. For example, it may cost you 30 credits to generate a 360p resolution video but 60 credits to create a 720p clip.
Why Should You Use HitPaw AI Video Generator?
- Instant Generation: You can generate videos in just a few clicks. There are no rendering delays and no complicated setup involved. The process stays quick and direct, so your video comes out right after you enter your input.
- No Malware: There are no ads, no hidden malware, and no unwanted downloads. You don't have to deal with anything extra while using the platform.
- Create Videos from Any Device: You can access HitPaw AI Video Generator from any browser, whether you're using a phone, tablet, or desktop. No installation is needed.
- Easy-to-Use: The interface is simple enough for both beginners and experienced editors. You just upload an image or type your input, and the rest of the video is handled automatically with AI.
- Top-notch Security: Your files and personal data stay protected through proper encryption. Once the processing is done, the content is not kept on the server after a set duration.
- New Features: New AI effects, tools, and features are added on a regular basis. The tool keeps getting better as new options are introduced.
2. Hypernatural

Hypernatural turns text, ideas, or older videos into short branded content using its own B-roll, voiceover, and styled captions. You don't need to follow any fixed templates or use editing software. Just give your input and let the tool arrange everything into one piece. The flow between visuals stays smooth, and the result looks consistent from start to end.
Key Features
- Accepts various input types from text to existing content.
- Creates AI-generated B-roll that matches the topic accurately.
- Automatically adds captions with proper timing and layout.
- Uses realistic voiceover narration from natural-sounding voices.
- Offers a layout that's simple to use on the first try.
- Delivers finished videos fast with no extra steps.
- Lets you adjust parts of the video to match your brand.
- Turns older content into new short video formats.
Pricing
- Free version is available with limited features.
- Creator plan costs $12 per user each month, billed yearly at $144.
- Pro plan costs $22 per user each month, billed yearly at $264.
- Ultimate plan costs $48 per user each month, billed yearly at $576.
- The enterprise plan has custom pricing based on team needs.
3. CreateStudio

CreateStudio is a downloadable editor made for videos with animation, green screen tools, and scene effects. You can add emojis, shadows, borders, and even 3D layers to shape different scenes. It runs with drag-and-drop controls and lets you design in square, landscape, or vertical format. You can pull in backgrounds from platforms like Pexels and Pixabay or use SVG files. The whole editing process stays local once the software is installed.
Key Features
- Supports animations for adding motion to characters or objects.
- Uses drag-and-drop control for building and editing scenes easily.
- Includes a media library with built-in stock assets and visuals.
- Offers ready-to-use templates for different types of content.
- Allows basic video capture to bring in your own clips.
- Adds brand overlay tools for inserting watermarks or logos.
Pricing
- No free trial available.
- Standard plan - $27
- Platinum plan - $37
- All Access plan - $47
4. Loom

If you are a brand and want to make videos and share them with your team members for faster productivity, Loom is a perfect Lumen5 alternative. It is a simple screen and camera recording tool used mostly by teams to avoid long meetings. You can record your screen, add a face cam, and share the result with one link. It includes features like emoji reactions, comments, access controls, and editing tools for trimming or adding overlays. You can manage privacy with a password or link access. The app also works on iOS for Apple mobile users.
Key Features
- Includes access controls for managing who can view the video.
- Sends alerts and notifications when someone interacts with the content.
- Lets teams use shared tools to review and exchange feedback.
- Supports discussion threads and comments inside the video page.
- Allows direct screen sharing while creating videos with recording.
Pricing
- Free plan - $0.00
- Business - $12.50 per user per month (with a free trial)
- Enterprise - Custom pricing (contact for details)
5. Vidu

Vidu generates videos that show smooth motion and keep the same characters and settings from start to end. Its multi-entity consistency system holds objects and people in place so they don't shift between frames. You can use a static image and convert it into a video or start from a full text prompt. It gives different results fast, so you can test out ideas without delays or using traditional production methods.
Key Features
- Tracks characters, objects, and backgrounds so their look stays the same in every scene.
- Takes one still image and builds each part of the video from it.
- Uses text prompts to form a video that fully reflects the written input.
- Finishes different outputs fast depending on the input and settings used.
- Adds movement frame by frame so nothing shifts between shots.
- Keeps resolution and detail steady from the start to the end of the video.
- Fits short videos made for explainers, product demos, or walkthroughs.
Pricing
- Free version available
- Standard - $8/month (billed yearly at $96)
- Premium - $28/month (billed yearly at $336)
- Ultimate - $79/month (billed yearly at $948)
6. Kling AI

Kling AI centers on face modeling, small gestures, and full-scene movement with accurate synchronization while creating videos from text or images. It doesn't rely on slideshow formats or stock-based templates like Lumen5. Each scene forms around your written input with close attention to facial detail. This fits testimonial videos, character-driven clips, and product segments where expression is part of the message. The entire process replaces manual filming while holding a sharper visual standard.
Key Features
- Shows video results that follow the tone, detail, and finish of film-level production.
- Handles body motion and gestures so actions move evenly from scene to scene.
- Controls camera framing and angles to shift the view naturally between subjects.
- Sets brightness, shadow, and contrast levels to match indoor or outdoor scenes.
- Renders visuals in resolutions that go up to 4K or above when selected.
- Builds background details and settings that match the subject and lighting.
- Applies color adjustments that match standard film tone and shot balance.
Pricing
- Basic plan available
- Standard plan is priced at $79.20 per year
- Pro plan is priced at 293.04 dollars per year
- The Premier plan is priced at 728.64 dollars per year
7. HumanPal

HumanPal lets you make videos using virtual presenters that speak your text out loud. You can either write your script or upload your own voice, and the tool will match the voice to the on-screen presenter with subtitle support included. Multiple languages are available, and voice matching works in sync with facial gestures.
The video creation system is set up scene-by-scene, so you don't need to adjust a timeline. You can move scenes around, add new ones, or change what's on screen.
HumanPal is an amazing Lumen5 alternative for teachers, content makers, marketers, brand owners, bloggers, or anyone who needs to speak directly to their audience. You can choose from a wide group of templates and make vertical or portrait videos for social media platforms.
Key Features
- Includes a content library filled with video assets and presets.
- Lets you apply your own logos, text styles, and visual elements.
- Allows you to bring in outside media files and project data.
- Provides an image library to place visuals inside scenes.
- Includes language settings for multi-language voice and subtitles.
- Handles different media types across video and image formats.
- Supports tools for posting video content to social platforms.
- Lets you organize templates and reuse layouts for other videos.
- Applies text layers to video scenes in multiple positions.
- Converts scripts or text files into scene-based videos.
- Includes tools for cutting, adjusting, or changing visual elements.
- Organizes all projects and clips into one workspace.
- Uses voice input or file uploads to set video narration.
- Adds your branding elements to the finished video file.
Pricing
- The one-time price is $199, and there are no monthly or yearly charges.
Part 2. FAQs of Lumen5 Alternative
Q1. What is better than Lumen5?
A1. HitPaw AI Video Generator is better than Lumen5, with tools for creating videos from both text and images, along with prompt-based visual control and background editing. For those who want to create a video in which a virtual presenter talks your text, HumanPal gives you a way to use a photo or voice to generate scene-based clips with subtitles.
Q2. Can I use Lumen5 for free?
A2. Yes, Lumen5 offers a free plan that allows you to create videos with basic features. This plan includes Lumen5 branding on your videos and limits the video resolution to 720p. While you can create unlimited videos per month, advanced features like higher resolution, access to premium media libraries, and removal of branding are available in paid plans.
Conclusion on Lumen5 Alternative
There are now better options available to convert your text and images into videos, especially if you're looking for more control, realistic visuals, or a better fit for different content styles. While Lumen5 helped popularize quick video creation, it doesn't match the flexibility some creators need today. If you're exploring a reliable Lumen5 alternative, HitPaw AI Video Generator gives you more control with text prompts, image uploads, and compatibility with social media platforms.
Home > Learn > Top 7 Lumen5 Alternatives for Brands In 2025
Select the product rating:
Daniel Walker
Editor-in-Chief
My passion lies in bridging the gap between cutting-edge technology and everyday creativity. With years of hands-on experience, I create content that not only informs but inspires our audience to embrace digital tools confidently.
View all ArticlesLeave a Comment
Create your review for HitPaw articles